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Salesforce is a world famous company well known for its cloud computing software. It provides services related to customer relationship management in various industries, including healthcare, finance, media, retail, and manufacturing. The revenue generated by Salesforce in the year ending January 31st was $10.5 billion. And now Salesforce is ready for its blockchain integration with a brand new idea.

blockchain and cryptocurrency

Parker Harris, the co-founder of cloud software giant Salesforce has confirmed that his company is hoping to develop a product for Blockchain and cryptocurrency support by September 2018.

The same news was being disclosed by CEO of Salesforce Marc Benioff in an interview with Business Insider on March 28. In that interview he also stated that he had finalised this plan to work on Blockchain technology and various forms of digital currency while he had a chance to participate in the World Economic Forum Davos, Switzerland last January. It was simultaneously being held with a cryptocurrency conference, where Benioff’s conversation with another event attendee transformed into the above mentioned idea according to which Salesforce could actively participate in the utilization of blockchain and cryptocurrency into its current operation.

 

He further added that he had been thinking about various ways through which Salesforce’s strategy around blockchain and cryptocurrencies could be finalized.

What is in Benioff’s Mind?

There were a lot of things which the company CEO did not reveal about his forthcoming product in his interview. However, he stated that he was planning to have a blockchain and cryptocurrency solution for Salesforce and for all its clients.

 

However, in a recent briefing for its Configure-Price-Quote (CPQ) software, the company appreciated the revolutionary blockchain technology for verification and maintenance contracts and automation of trust.

Salesforce is not Alone in this Race

In the past Blockchain was just used as a decentralized ledger to log all cryptocurrency transactions, but now its definition has changed. Now a great number of applications and technologies have a strong connection with it. In the present context,  blockchain keeps or is used to keep record of every digital transaction and exchange which might be in the form of goods, services or private data of any sort. With the passage of time it has been transformed into a global spreadsheet running simultaneously on millions of computers around the globe. The beauty of this technology is that every single individual connected to this peer-to-peer system can see all transactions being made, hence there is no need for a middle man.

 

It is clear that the involvement of Blockchain technology is getting deeper and deeper day by day and no field of life will be functional without it.

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Coinsquare Launches TV Advertisement Campaign

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Coinsquare is a Canadian crypto exchange which has launched its very first television commercial, as it’s looking forward to extend its customer base before divulging to public by the end of this year.

initial public offering

Coinsquare Advertisment

The exchange, Coinsquare is sometimes called “Canada’s Coinbase” and has launched an ad on Monday that will start running on television later this week. According to the advertisement, Coinsquare is the most secure platform of Canada for trading cryptocurrencies, and also, the advertisement attempts to initiate the reputation of exchange as a reliable and trustworthy option to the scams and other warning tales that fill the space.

Also, the timing of the ad campaign is eminent, since the interest of consumers in cryptocurrencies has declined in the past few months. But, it relates with the ambitious plans of Coinsquare to continue its development, internationally and as an IPO (initial public offering).

At the beginning of this year, the exchange, Coinsquare unveiled that it intends to go public in the month of September by listing on the Toronto Stock Exchange. The company expects that it will raise almost $120 million (C$150 million) and after that, it will use those funds to finance expansion into the United Kingdom and United States.

Cole Diamond, the Chief Executive Office of Coinsquare told bloomberg, back in January that:
“The United States and the UK market are next… We believe that we will be a strong competitor to Coinbase and other exchanges in the US by the end of the year.”

While Coinsquare considers itself as a strong competitor to Coinbase in the future, at this time, it processes quite less trading volume than its correlative south of the border. According to CoinMarketCap, at this time, Coinsquare is ranked as the 95th-largest exchange of the world, with daily volume of almost $1.7 million. Amid exchanges that provide CAD trading pairs, it is ranked on the third position, behind QuadrigaCX and LakeBTC .

Although it isn’t the first cryptocurrency company that’s going public, however, Coinsquare is going to be one of the first to do so via conventional means, which offers an extensive regulatory analysis process. Many have done the same through RTOs (reverse takeovers), where a firm joins a company that is already listed on an exchange and after that, it modernizes its ticker symbol as well as its name.

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A tour to bitcoin

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A tour to bitcoin

Jonathan Johnson chairman of the board of overstock and president of Medici venture become and how this technology will be use in transactions. His business partner did the same. Both partners come to know that bitcoin is a rising star,  and it has a large number of users. At the end of the year, both had different sessions of discussion about blockchain technology.

Management discussion

The discussion ended up with positive waves. They include their senior management in the discussion. With more discussion, their interest for bitcoin increases. Then, Both partners want to provide a secure, absolute ways to buy the product.

Overstock already had a lot of project in the queue but it was the target to get bitcoin coding during the first half of 2014. Everyone come to know that company is going to launch a new project and for this purpose best developers of the company voluntarily did this instant duty.

From here on, team member doing their duty volunteering. They lock themselves in a room and order for the pizza, slid under the door. So, they can work on mixing the technology into overstock websites.  On the other hand, workTeam exception works on this project over the holidays, because they were bitcoin believers. Finally, on 9th January 2014, exact after two weeks of hard work, Overstock became the first retailer to accept bitcoin.

At this point, bitcoin news holders came to overstock and started the purchase of the products. Afterward, both partners start to speak about the bitcoin and tend their company toward accepting cryptocurrency. Overstock is a company, who do care about customers and provides complete eases and best shopping experience.

Therefore, with the began of bitcoin acceptance, bitcoin community moved toward overstock. In addition, they spend plenty of bitcoin. They increase their business with the tight margin of e-commerce. They had experience that bitcoin provide secure, crystal clear system of exchanging.

You may not hear about its retail cases, but most of the companies, individuals are going to use its. They feel that bitcoin is safer and world widely accessible way to purchase a good or services from any company.

It’s simple to say that “its technology era and this the time of bitcoin.”

You can easily purchase a thing from any company all over the world by using bitcoin.

Tags: Bitcoin discussion

 

 

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How to launch a successful ICO

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What An ICO Truly Means???

How to luanch a successful ICO: Initial coin offers the newly emerged concept of crowdfunding in blockchain and cryptocurrency. Basically, it is an event, when a digital company releases its own cryptocurrency. The company usually release a number of crypto-tokens. As a result, users get their crypto token’s share and the company gets its fund to develop more products.

ICO Direct Marketing Guidance – Are ICO Campaigns Suitable For The Business???

For a business setup, it needs a proper homework and campaigns session also. Some business owners consider that ICO is an important tool for any startup. With advertisement process, it allows to raise your money and registering IPO with agencies.

Whereas, in the case of the digital world, ICO ideology is getting more achievements. There are few standards which play an important role to accomplish the actual requirements of a successful campaign. Here, the first requirement is to generate the value of the cryptocurrency for users.

ICO market depends upon two pillars such as authentication and transparency of a transaction or dealing. Due to this, owner of the project will not able to get an extra reward on contributors’ amount.

So, before conducting a crowd sale token campaign keeps authentication and transparency sessions to minimize the risk of detrimental.

Can I Conduct An ICO Campaign?

ICO has the ability to create a profitable campaign. ICO crypto-token can be easily integrated into any business model. This is the fundamental problem that a token comes under massive speculative pressure and end up with the level of heavy demand.

In the same way, your plan is to decentralize your token and increase the value of it, it’s a part of the business feel free to read on. On the other hand, there are much better ways such as plain old crowdfunding or VC funding.

What Should I Focus On Before Launching?

ICO campaign owner always has the teamwork with goals and potential. They make their effort to attain three answers to the question. As a result, they get the profitable campaign.

  1. Who is working on the campaign which includes market reputation, communication level, ICO direct marketing and definition of your product?
  2. Explain project’s goal clearly.
  3. And, what you have for the contributors in your product.

How To Pull The Team In ICO?

You’ll need an experienced and hard-working team during ICO campaign.  Avoid the hiring of unaware team members. A professional team with their face and portfolio on the social media platform, easily available to any potential contributor.

How To Communicate With The Audience?

Simply take a white paper. In addition, write down the technical aspects of the project, problems, and their solutions, targeted areas, a proper channel. Make it sure that your goals are well-defined and have real worth.


How To Protect The Investors’ Interests?

Offer the premiums like discounts to the early investors. For investors, interest introduces escrow wallet for the contribution. And, make it sure to the investors that investments are refunding in case of failure.

Most Important Factors Of ICO

A campaign depends on the two factors,

  1. Your timing
  2. Your communication

These two factors directly create strong effects on a campaign.

Goodluck!

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