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It’s really important for you to understand the fact that social media is going to take a dramatic shift, it doesn’t matter whether you’re a social media marketer, providing services to your business or a business owner, who uses social media to interact with his customers.

blockchain technology

Blockchain technology Impact on Social Media Marketing

Blockchain technology is unsettling many businesses, and social media is one of them as it is likely to feel the consequences of blockchain commotion first. There are many companies that used to build and promote their brands on social platforms like; Facebook and Twitter. Such companies are soon going to comprehend that all that investment of time may have been nothing. As blockchain technology alters the platforms, customers and businesses usage, including how they network, social media marketing is soon going to experience a disruption that it has never gone through before.

Do you want to get yourself ready for the future of blockchain-enabled social media marketing? If you do, here are the five trends you must have to follow:

Growing Interest

An increasing interest can be seen in verified online identities. Business owners are gradually in quest of customer outreach platforms where they can upsurge their marketing return on investment “ROI,” as an immense bot glitch on social media platforms including; Facebook and Twitter is observed. Plus, those business owners who do not wish to endure the market hooked on the black hole of social media and fake ad impressions find it very appealing when they are able to get along with customers who’ve had their identities validated through blockchain technology and smart contracts.

Verified Identities

While the verified identities will affect blockchain-enabled social media future, similar verified marketplaces of concurring people and companies will be also affected. If we talk about the marketplaces, they are already mounting to deal with the certain requirements and this will remain the same as blockchain technology is becoming “mainstream,” making business owners comprehend and realize its ability. The capability of marketing of a verified group of people and firms that you are interested in and what you’re retailing can actually lessen your marketing efforts though it increases your return on investment of time.

Cryptocurrencies and Blockchain-Enabled Social Media Networking

If blockchain-enabled social media networking and cryptocurrencies are combined together, you can see another tempting instance of the future of the social platform. If decentralized platforms become common, social media users will be provided with an opportunity to choose the platforms and on which platform to network. The users will be attracted to the platform because of the ability to make small amounts of cryptocurrencies for the pursuits and the aids to platform development will get rewarded. Just take a moment and think about the time you spend on social networking sites at this time (including Facebook and Twitter) and envision if every post that you’ve made helped you in earning a small amount of the leading cryptocurrency Bitcoin, since the future of crypto-enabled social media is certainly enticing.

Blockchain and Cryptocurrency Collectibles

Cryptocurrency and blockchain technology collectibles are likewise swaying the social media future. The interest in the crypto-collectible area is significant, with some first movers like CryptoKitties, which has raised millions of dollars in just investor funding. Even though some might see the crypto-collectibles as nought and consider it just a mobile game, the fact is that some of these crypto-collectible firms propose eventually to their games into the platforms such as Android or iOS. When the whole sub-markets are made on top of the crypto-collectible game, the enticement of these inventions becomes unambiguous.

Blockchain and Smart contracts

Blockchain technology and smart contracts are also going to have an impact on the span of counterfeit content. The social media networks of today are getting swamped with everything –from counterfeit news to spam bots. If we talk about the social media networks of the future, the content dispersal won’t depend on validated information and the perceptible spread of information. The capability to block content as well as its suppliers is also an appealing opportunity for brand manufacturers.

 

In short, we can say that Blockchain-enabled social media is going to have a dramatic effect on famous platforms such as:

  • Facebook
  • Twitter
  • Instagram
  • Snapchat
  • Pinterest

Many social media marketers are already exploring the blockchain landscape to become the initial adopters of new social networking opportunities. As soon as you completely understand the capability of blockchain-enabled social media marketing, you can easily adapt your current business approaches to put up with this new certainty.

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Bitcoin in Business – What Role Bitcoin May Play in B2B Community

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What Role Bitcoin May Play in B2B Community

Since the introduction in 2009, Bitcoin has been on an incredible rise. The value is always going up, and so is the speculation about BTC’s future.

At the time of writing, Bitcoin had already gone past the $2500 mark – and the trend is still expected to continue. Incredible! Isn’t it?

Considering bitcoin’s popularity, it is clear as rain that this currency is surely going to play a huge role in the B2B (Business to Business) community in future. However, the question is; what role will it play and how will bitcoin affect the B2B community worldwide?

Anyone with the slightest of the knowledge of business community would know that the volume of B2B transactions is way too higher than the volume of P2P (Person to Person) transactions.

Moreover, bitcoin in business has all the potential and tech to replace traditional payment systems – wire transfer being the most common one. In terms of speed, wire transfer is quite slow. The transfer between two countries may take up to a week; which, in business terms, is a waste.

Another traditional payment method used in the business community is ACH (Automated Clearing House). The method is cheaper but slower than the wire transfer, so it needs replacing too.

On the other hand, the client, as well as the merchant prefer instant Bitcoin payments and is a perfect fit for it. The crypto can be used to send/receive payments within a short period of time which may range from one to a couple of hours.

After reading all that, one might wonder: “if Bitcoin is instant and convenient, what’s stopping it from breaking into the Bitcoin B2B community?” It’s the acceptability and lack of usage. Bitcoin payments can only work if both parties are willing to use it – and considering the risks associated with this currency, not many are ready to accept bitcoin as a payment method.

However, if the business community decides to go with bitcoin, here are some benefits that they can enjoy:

Speed:

Compared to conventional payment methods, Bitcoin is super-fast. The ability to complete international transactions within a few seconds/minutes can solve the speed issues.

Cost:

Low transaction cost is another advantage of Bitcoin. Where other methods cost up to 10-40 USD, transactions through Bitcoin only cost a few cents.

Ubiquity:

The majority of the adult population relies on services like Money Gram or the Western Union for money transfer. Services like these follow a set of rules and restrictions imposed by the government; which greatly affects one’s ability to do business.

However, Bitcoin can solve the issue as it is regulated by a third party to impose restrictions on users. It ultimately provides users with more freedom and makes the transfer process simple. Anyone with a regular PC and access to the internet connection can transfer the coins to whichever part of the world they want.

These are some of the pros that Bitcoin brings with it for the business community. However, all is not that simple. Bitcoin adoption in B2B community can also bring about some harms with it – security and price volatility being the most common ones in Bitcoin community.

Security:

One of the biggest issues with Bitcoin is that the security is the responsibility of the individual making payments. For example, if someone is sending a certain number of bitcoins to someone else, the first thing they will need to make sure is to send it to the right address. A slight mistake and the coins are gone forever.

Another issue is that your computer at which bitcoins are stored must not have any spyware and other suspicious programs installed on it. It compromises the security of the bitcoins.

Volatility:

Another issue with Bitcoin is high volatility. The value of Bitcoin changes in a matter of minutes. With such instability, it’s almost impossible for the business community to adopt Bitcoin payments.

Conclusion:

Although Bitcoin is the most popular form of cryptocurrency and allows instant transfers, there some issues with it – stopping it from a wider adoption. Once these issues are dealt with, there is no doubt that bitcoin will rule the business world.

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Here are some tips for a successful ICO (Initial Coin Offering)

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According to the latest Initial Coin Offering news, ICO scams have increased scepticism and suspicion in few recent campaigns. This distrust is somehow defensible with plenty of legitimate projects that act as a ‘front’ for fast money-making-schemes. Though, there are still many genuine and reliable initial coin offerings being launched.

ico compaign

How to Treat Your ICO?

  • Before you launch an initial coin offering, you should fulfil certain requirements and standards, including the publication of a whitepaper.
  • The main thing is to identify that your attempt to attract an investment in an ICO must have to be in your own way and through more traditional means.
  • Make sure that you have provided enough information in order to be transparent and reliable. Likewise, it is worth being cognizant that a typical ICO whitepaper has almost 20 pages, however, a prospectus of a stock market investment can be of almost hundreds of pages.

 

Determine the Problem

  • If you can evidently present an issue in a given industry, and clearly explain how you can solve that problem, you will definitely attract contributors.
  • Many companies have claimed that their novelty/solution is firm to change any given industry, as they can be seen in many ICO schedules.
  • On the other hand, winners will be those, who’d offer the finest solution; as well as those who are new to the market.
  • If you want to make sure that whether your proposed ICO is going to attract the potential participants or not, you’ll have to evidently demonstrate the value that you add to your service.

 

Determine Why blockchain is the best solution

  • The solutions provided by the blockchain technology are definitely worth the hype. Though, in your proposed offering, it’s imperative to demonstrate how and why a blockchain-solution is the finest course of the act for the problem that you are attempting to re
  • It is often due to an existing/growing network of contributors that can actually profit from the blockchain network primers as well as tokenization to advance the service/product.
  • It is imperative to have the ability to explain how you will attract people to the network that is created by you and how it will be monetized.

 

Robust Corporate Governance

  • Contributors that are potential to your business will always do a good research on the team and explore the idea behind your company.
  • Ensure to clearly explain the knowledge and involvement you have behind your company as it’s good to prove that your idea was analyzed and developed already.
  • Also, you should form a corporate governance structure that is matched with present structures.

 

Secure Investment

  • There are ways to promote your ICO campaign without using Google and other social media platforms – Google, which has already banned advertisements related to ICOs.
  • Ensure that you are utilizing each and every tool in your clearance to make the exposure.
  • Online presence across cryptocurrency calendar websites, other information portals, and cryptocurrency apps is also quite imperative.

 

  • You can find advisers and agencies that are specializing in ICOs so that they can assist you well, however, pick them wisely before using your budget for extra support.

 

  • Make sure that your diary is full of meet-ups and conferences.

 

  • It is a hard slog to get your name to be known, but still, it is more important that you are ‘far and wide.’

 

  • Inducing a renowned investment entity will also verify the success and failure of the ICO.

Transparency

  • The comfort through which potential contributors can get information about the token sale development and the whitepaper matters a lot, as it demonstrates that you didn’t hide anything.
  • A genuine ICO can be tracked through the token sale address, while a fake ICO will try its best to hide how its sale progress is surging through numerous individual contribution addresses.
  • This doesn’t only disguise how far the live sale of the ICO will go, but also the accurate amount.

If any of these factors are difficult to find, it is a sign that something is wrong and potential participants should look somewhere else.

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Why Trump had to ban Venezuelan cryptocurrency Petro in the US?

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An executive order has been issued by the U.S. President Donald Trump to ban the US Citizens from buying Petro cryptocurrency. Petro is first state-issued cryptocurrency developed by the government of Venezuela.

Further more, Trump has issued strict orders to the Treasury Secretary, Steven Mnuchin, to implement this ban. Earlier this year, the Treasury Department also announced sanctions on four Venezuelan government officials.

buying petro

Why was Petro Launched?

The cryptocurrency Petro was launched in February 2018, which could be purchased through US dollars and euros. At the time of its launch, it was claimed to be backed by the oil and mineral reserves of the Venezuelan government. According to some critics, if investors once started buying Petro, it could easily support the official currency of Venezuela, which is steadily falling down mainly due to US-imposed financial sanctions.

Reason for Trump’s Ban on Petro

As mentioned above, the ban was an attempt to put pressure on the Venezuelan President Nicolas Maduro and his undue policies. As a result, the efforts of Maduro’s government to boost their foreign currency reserves have been greatly affected.

US Treasury Secretary, Steven Mnuchin stated that President Maduro destroyed the Venezuelan economy which gave rise to a destructive humanitarian crisis in Venezuela. Instead of improving the present condition of their citizens, the Venezuelan government is trying to bypass the US sanctions through its Petro digital currency. In short, the Venezuelan President is trying to loot the resources of his people.

Effect of Trump’s ban on Petro

According to many critics, it is probably a quiet big blow for the Venezuelan government. Since most of the cryptocurrencies and their present market value is based upon the US dollar, so when we take the role of US out of that scene, the interest and potential rate for any of the cryptocurrency is also automatically reduced.

At a stage when Petro was struggled to create some serious interest among foreign governments, the ban by Trump will be extremely fatal. Earlier this year, Poland had also shown an interest in trading food and medicine with the Venezuelan government for the Petro, which was denied due to the sanctions imposed by the US president.

Let us know your point of view about all this in the comments below!

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What Is Bitcoin Wallet and What Are the Main Types of It?

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What Is Bitcoin Wallet

Bitcoin is a peer to peer currency which does not have any physical form. In other words, it’s a virtual currency. The currency is stored in Bitcoin wallets.

There are several forms of Bitcoin wallets – most common ones being desktop wallets, mobile wallets, online wallets and hardware wallets.

The goal of this article is to provide you with the necessary information about all these forms of wallets. So let’s get started with knowing what is a Bitcoin wallet are and what are the different types of it.

Desktop Wallets:

Desktop wallets are compatible with different desktop applications and each of them offers different features. For example, Hive is an OS X-based wallet which includes app store that connects directly to Bitcoin services.

Another example of desktop wallets is Bitcoin Core which relays transactions on the network and enables you to create a Bitcoin address for sending/receiving virtual currency.

Some desktop wallets are particularly designed to gain enhanced security. Armory is a prime example of such wallets.

Mobile Wallets:

Desktop wallets are handy, but only when you are at home. If you are out on the street, they are of no use. And this is the reason as to why these wallets are falling out of favor.

On the other hand, mobile wallets are more useful as everything regarding your bitcoins is just one tap away.

It doesn’t matter where you are, whether it’s a physical store, park or just a random street, if you have access to the internet, you can access your Bitcoin wallet and make transactions on the go. Some of the common bitcoin mobile wallets are Xapo, Mycelium, and Blockchain.

These wallets keep your bitcoin keys encrypted on the phone and also back it up on a web-based server.

Online Wallets:

Online wallets store user’s private key online and link it to mobile/desktop wallets. One of the biggest advantages of online wallets is that they can be accessed from anywhere regardless of which device you are using.

However, there is one major drawback: If a user fails to implement them correctly, it will put the organization running the website in charge of his private key which eventually takes his bitcoins out of his control. That could be a risky move, especially if you collect a lot of bitcoins.

Some examples of the best Bitcoin wallets online are:

Coinbase:

Coinbase operates worldwide. Users in the United States and Europe can also buy bitcoins through Coinbase exchanges.

learn more about how to buy Bitcoin with Coinsbase.

Circle:

Circle offers the feature to send, receive, store and buy bitcoins.

Strongcoin:

This service offers hybrid wallet which lets the users encrypt their private keys before sending them to its servers.

And Hardware Wallets:

Hardware wallets are dedicated devices that are used to facilitate payment and store private keys. Some examples of these wallets are Trezor Hardware Wallet and Ledger USB Wallets. These wallets are easy to carry in your pocket and can be physically moved from one place to another.

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Will The Violent Closing of Crypto Hedge Funds Also Persist In 2019?

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According to some financial observers the future of cryptocurrency hedge fund could face a harsh and violent transformation during 2018. It has also been predicted that 10 percent of these hedge funds could shutdown during the next few months. Even Bloomberg reported recently that the continuous decrease in the prices of cryptocurrency assets have played a critical role in the slowdown of hedge funds. This prediction seems to be true as far as the ratio of crypto hedge funds opening is concerned which decreased continuously during the current year as compared to their launch rate in 2017 which was over 170. The situation has totally changed now as during the first three months of 2018 only 20 new players showed their existence on the scenario and shutting down of previous funds also continues.

cryptocurrency hedge fund

Reasons For This Downfall

According to latest hedge fund news the main reason for all this downfall can be the significant reduction in price of cryptocurrency this year, this decrease in price of automatically affected the relative hedge funds resulting in losses and closings of their doors for 2018. The ultimate decrease in price of Bitcoin and other cryptocurrencies has not been good for the health of hedge fund business. Regulatory uncertainty has also played its role in all this scenario.

 

Alpha Protocol is one of the recently closed funds which directly cited “potential regulatory and market risks” as main reasons for its decision to refund deposits. A statement was issued by its co-founder that new capital rate had slowed down and it was getting difficult to survive even for a high profile fund like Alpha Protocol.

Which Crypto Funds Were Affected Most?

Among those companies which had to freeze their operations, Crowd Crypto Fund and Alpha Protocol are on the top of the list. It has been reported that a total of 9 hedge funds revolving around cryptocurrency were shut down since December 2017. In addition to the shutdown of various funds, some of the investors have reverted to their previous investment plans which proved to be more secure than the crypto based hedge funds.

 

Alongwith unsure market health, regulatory uncertainty was also responsible for this downfall. Rumours have been circulating that the US Securities and Exchange Commission is fully prepared to check approximately 100 hedge funds in the near future while there are still more than 200 active hedge funds in operation.

 

Whatever the reason may be, all that discussion means that the cryptocurrency hedge fund business must evolve itself in order to compete with the regulatory uncertainty lying ahead.

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